Dataflow Technology

The infrastructure that runs the business, advised by someone with nothing to sell you.

Multivendor network and voice, the IT side of the data center, cloud and hybrid, managed services, and the vendor governance that keeps them honest. We assess, design, and oversee. We do not resell, and we hold no vendor relationships, so the design answers to your requirements and your budget rather than to a price list.

The practice

Three decades in infrastructure, now spent advising the people who own it.

The technology practice grew out of the work Tom Marsh did before Dataflow: enterprise voice across the Hitachi field offices in North America, then global enterprise engineering at Macromedia during its fastest growth. The most visible piece of that work was the platform behind Macromedia's software distribution, which set the standard for content delivery at internet scale years before content-delivery networks were common. The less visible piece was the steady work of running data centers, choosing carriers, and holding costs down while the company scaled.

That is the experience clients buy. We have run the networks, signed the carrier contracts, stood up the compute and storage, and managed the providers, so we know where the failures hide and what the vendors leave out of the proposal. The decisions come faster and cost less to get wrong, the assessment is structured, and the oversight runs through to acceptance. Today the binding constraint on a data center or network program is as often power, cooling, and energy as it is compute, and we plan for that reality rather than around it.

What we do

Capabilities.

Most engagements draw on several of these at once. We scope to the problem, not to a service catalog.

01

Network and voice services

Multivendor data networks, with enterprise voice and contact center converged onto IP. Carrier and circuit strategy across regions, with the design driven by the traffic rather than the brand on the box.

02

Passive optical LAN

A passive optical LAN, built on GPON, as a progressive alternative to switched copper. Lower power draw, far less cabling, longer reach, and simpler operation, which makes it a network modernization and a sustainability decision at the same time.

03

Data center, the IT side

DCIM, structured cabling, the network fabric, compute and storage, and the capacity and monitoring that keep it honest. The physical environment, the cooling and power and the build itself, is handled by the Real Estate and Facilities practice.

04

Cloud and hybrid infrastructure

Public, private, and hybrid, costed by what each workload actually needs rather than by a reference architecture, including the selective return of workloads that belong closer to home.

05

Managed services and vendor governance

In-sourced and outsourced IT and telecom services held to their service levels, across large vendor and telecom portfolios. The financial side, knowing which terms actually move the number, is grounded in a general management program at Duke's Fuqua School. This is where most of the quiet savings come from.

06

IT and OT convergence, and security

Bringing building systems, process controls, and the corporate network into one defensible design, delivered secure by design rather than secured afterward. The reference points stay current through the MIT Technology Leadership Program and its Horizon technology briefings.

Our infrastructure assessment is a structured walk from the physical plant up through systems, applications, and policy, and back down again. We run it because most of the failures we find started somewhere no one was looking, usually a layer below or above where the symptom showed up.
Track record

A few things we have done.

Described without naming clients. Confidentiality is part of what senior advisory work is for.

  • Built and ran the platform behind Macromedia's software distribution, delivering content at internet scale and staying continuously available at roughly 100 million downloads a week, a volume that was unprecedented for 2001, well before today's content-delivery networks existed.
  • Took Macromedia onto IP telephony as Nortel's first IP-phone customer, an early enterprise move to voice over IP.
  • Designed, negotiated, and led the migration of a marquee nationwide enterprise from a legacy MPLS network to a disaggregated Ethernet architecture, cutting cost per gigabit by 98 percent.
  • Designed the converged unified-communications network for a North American financial institution of more than 2,000 branch locations.
  • Designed, negotiated, and oversaw a campus passive optical LAN of more than 8,000 ports, among the largest deployments of its kind in the country.
  • Designed a rapidly deployable “cabinet in a crate,” a self-contained equipment and connectivity unit dropped into hundreds of government construction sites worldwide, including active combat zones.

Where technology meets the building

A data center is also a real estate decision. A network refresh is also a power and cabling decision. When an engagement reaches across that line, the Real Estate and Facilities practice is already in the building, working from the same plan.